Netball's Hidden Market: Can Fake Tan Be the Game Changer? Jamie Lee Price, a netball fan favorite and recent transplant to Melbourne, has been vocal about her frustrations with the sport she loves.
As one of the most popular players in Super Netball, she knows firsthand the game's potential for growth and appeal.
While other sports have successfully leveraged partnerships with big name beauty and fashion brands, Super Netball has struggled to draw in new audiences.